With three assignments already booked, I’ve just begun my promotional cycle for the year ahead – offering my usual Pre-Season Package to clients who book an assignment prior to mid-December.

The 2016 package offers a range of incentives to book early at a time most likely to suit, representing the best value for money for my services. It’s only extended once each year; beyond that my standard commercial rates apply.

The deadline for booking the package closes on December 15.  Confirmation of my assignment dates will follow shortly after.

Click on the e-card below for details:

In the meantime, I’m off to Vanuatu on a destination shoot then a resort shoot for my last two assignments in what has been a particularly busy year.





What a whirlwind year it’s been, with more than eight months spent on the road photographing destinations including South Africa, Ethiopia, Italy and New Zealand, as well as my usual fare of South Pacific island countries and  Australia.

And, its not over yet. I leave this week for back-to-back assignments in Vanuatu to finish off 2015. Books have been published, On-line libraries have been built, limited edition prints have been despatched and we have a few new projects in the fire which will come to fruition shortly.

It’s been a big – and thoroughly enjoyable – year.

So, as I prepare to launch my Pre-Season promotion to schedule assignments for the year ahead, I thought I’d post a short selection of some of my favourite images from 2015.


For any tourist destination, imagery of its indigenous culture can be what defines and differentiates it from its competition. In some cases, it can be its singular drawcard. Think where Kenya would be without the imagery of its Maasai warriors or – more locally – where Papua New Guinea would be without the imagery of its Huli wigmen, where Vanuatu would be without the pictures of its Land Divers, where Australia would be without reference to its traditional Aborigines.

After all, a desire to experience a different culture first-hand is (hopefully) one of the main reasons we all look to travel abroad.

As a professional photographer working with tourism authorities to market their destinations in a competitive international environment, I’m particulalry keen to photograph a country’s traditional and contemporary culture in ways that make their destination both distinctive and appealing. To this end, I look to shoot culture from two different angles. The first is to capture a romantic notion of its traditional past. This tends to be in a documentary style as well as a more friendly version of the same thing (because so many documentary images look way too serious). The second approach is to project the destination’s contemporary culture as being welcoming and accessible.

Both approaches require considerable planning – particularly if the destination’s looking to capture an authentic interpretation of its culture. For example, when using traditional garb, it’s vital to ensure cultural protocols are observed (I remember using a Tongan tapa cloth on a Samoan dancer for a big promotional shot and barely survived the fire knife dance that followed). And, when shooting a contemporary scene, it’s important to capture an experience you’d expect to see as a visitor when you’re there.

So I thought I’d post a few images (below) that show the difference between the two styles. The traditional images tend to be strong, rich documentary style photographs that capture a distinctive traditional element of a culture such as its indigenous people or a traditional event (Europeans, in particular, love this sort of imagery as they are forever in search of interesting cultures and new frontiers), while the contemporary cultural images tend to be a more welcoming, friendlier version of the same thing or scenes of travellers genuinely engaging with the local culture in an everyday situation.

It’s worth baring in mind that both styles of cultural photography are important and have their place in marketing a destination to what is likely to be its key audiences and their interests.




Just finishing up a shoot of the Northland region of New Zealand.

It’s been a productive assignment (well done Sarah) though, sadly, the opportunity to shoot some “big pictures” to promote traditional Maori culture didn’t eventuate, despite the tourism authority moving mountains to try and make it happen (it’s a long story).

We headed to the tip of the North Island and back to Whangarei, covering everything in-between. Thankfully, we got the weather we needed at the right time – overcast skies for the waterfalls, interiors and the giant Kauri forests, and clear, blue skies for the beach scenery. We also had talent so we had a lot more picture options.

I like the Kiwis. They constantly punch above their weight on the international stage and they’re a friendly mob (of course, it may have just been their eagerness to remind me that we lost the World Cup to them on the eve of my arrival, he says).

Here’s a selection of some of the images from the shoot which are likely to be doing the rounds shortly:

Next Stop: Vanuatu for my final two assignments of the year (Alcina, ready the Kava).


The Brief: “Capture the hip, happening vibe of Johannesburg and Cape Town and photograph South Africa’s scenery and wildlife.”

It’s been a productive assignment, with a broad range of  images about to be delivered to the country’s national tourism authority.

In the second phase, I headed off on Safari to the country’s largest private game reserve to photograph the wildlife after capturing some of the highlights of Cape Town (Preview below).

Links to some of the earlier images captured (ie the “hip, happening” part of the shoot), along with a few posts from the previous assignment I did for the tourism authority, follow at the bottom of the post.

Next Stop: New Zealand



Following: Earlier Posts of images captured of South Africa from the first and second assignment (scroll over boxes to preview headings, and click to see images).